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Linn Decor

A commerce portal rebuilt for speed

A shorter path to checkout, with Core Web Vitals kept as a target measured on every change.

  • Web apps

The challenge

An aging storefront was slow to load and awkward to check out on, which quietly cost the brand visitors and orders. Speed and a cleaner path to purchase were the priorities.

What we did

We rebuilt the portal for speed, trimmed the checkout to the steps that matter, and kept performance honest with Core Web Vitals as a target we measured on every change.

The outcome

Core Web Vitals came into the green and the checkout path got noticeably simpler, giving shoppers a faster, calmer route from product to purchase.

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